2016-2017 Academic Year

Digital Production

GRD_3080 01
Friday 12:00 p.m. – 06:00 p.m.
Main 231

This course provides students with a practical and comprehensive overview of the digital production process—from organizing, preparing, and managing digital files to achieving professional quality output. Students examine techniques, standards, and terminology commonly used in contemporary practice. Other topics include raster-art and vector-art preparation, font and color management, materials, formats, workflow, and vendor communications. Prerequisites: Graphic Design 2, Typography 2

Additionally, this course will examine appropriate file type(s) and methodology associated with with online usage, social media, web based media and file management.


  • Explain different printing processes and the tools that make them happen
  • Produce production- and development-ready files for both print and digital output
  • Exhibit ability in management, adjusting, and output of color (RGB, CMYK, Pantone Matching System, grayscale)
  • Develop and apply an organizational system to their own files and libraries
  • Explain the difference between resolutions of different cameras, scanners, monitors, and output devices
  • Communicate effectively with designers, photographers, freelancers, editors and printers
  • Understand the structure that a typical production pipeline takes a professional setting

Methodologies: Lecture, Demonstration, In-class Exercises, Individual Projects, Field Trips, Individual Projects, Group Projects, Pro Prac, Quizzes/Tests/Exams