Image Audit
Mood Board —
A carefully curated collection of imagery, selected to evoke associative perceptions, persuade expectations, and drive emotional response. A mood board persists as an abstraction. Mood boards are the non-verbal essence of removed and editorial observations. Ephemeral objects removed from their purpose — void of intent and directional outcome.
- Explorative
- Playful
- Definitive
- Suggestive
- Informative
- Speculative
- Reflective
- Ethereal
- Site-specific
- Obscurities
- Abnormalities
Immigrants from — “There” natural habitat. Imagery can fill gaps created by complex, undefined, and insufficient words; a grouping of evocative textures & materials.
The open ended and infinitive nature of the “inter-tubes” is false. Everyone of us has dialed in to specific edited content—in essence, writing our own destructive prescriptions, unaware of the side effects. Destination out-weights the path. Enlisting to a pre-fixed menu we consult with thieves. We choose to be fed that which interests us most.